Resort Assessment: The Allure Resort, Brighton, UK

The newly refurbished four storey Allure Resort in Brighton’s fashionable Kemptown space gives an off-the-cuff but trendy boutique setting by which to put your head. It has a helpful location near the ocean, the pier and a simple stroll to the retailers and the Royal Pavilion.

The lodge sprawls over three Grade II listed buildings with the third one housing a newly created and relatively trendy sauna and spa with a discrete and plush scorching tub in a lush courtyard for late afternoon soaks.

Who for

It’s splendid for these visiting Brighton for the weekend who fairly fancy an evening or two in a Grade II listed boutique lodge situated near all the pieces enjoyable.


There are 34 rooms organized over 4 flooring. 4 are doubles with a sew view, 4 are superior rooms additionally with a sea view and three are superior rooms with a sea view and a balcony. Ask for the latter – think about sitting on the balcony watching the ebbs and flows of the ocean whereas sipping an early morning espresso.

Charm Hotel bedroom 19

Allure Resort bed room 19

Some have a backyard view or are situated within the basement with no view. The remainder are much like the one I had – room 19. It was on the fourth ground and also you do want some puff for that climb particularly if you’re carrying luggage. The staircase is slim and slightly – if charmingly – rickety.

The room was well-formed, clear and adorned in breezy muted colors with colors picked out with furnishings. The mattress was kingsize with a extremely engaging headboard. Naturally there are mod cons, akin to a television, espresso and tea, a hairdryer and a fridge.

Charm Hotel bathroom

Allure Resort rest room

The lavatory was engaging with a shower and big bathe head. Sadly I didn’t have a lot of a seaview however I might see the shore if I bent my neck slightly. However there’s a beautiful inexperienced sq. which I might see from the bay window. So, make sure you ask for the type of room you want to.

Food and drinks

Charm Hotel breakfast buffet

Allure Resort breakfast buffet

There isn’t a restaurant and the one meal served is breakfast however, boy they do breakfast very well! The room is brilliant and breezy with a help-yourself desk of cereals, fruit, juices and pastries. A menu gives a stunning vary of cooked breakfast dishes akin to eggs Benedict and a full English breakfast, all price waking up for.


The Allure Spa Suite is a stunning house wearing aqua colors, artworks and tender furnishings and gives a steam room, a manicure/pedicure room and a therapeutic massage facility.

The Charm Spa

The Allure Spa

The X-factor is the Scorching Tub wanting luscious in a non-public backyard surrounded by foilage and heat lights. It’s particularly welcome after a protracted day trip in Brighton.

Is Wi-Fi obtainable?

Sure, it’s free all through.

How a lot

What’s close by

The ocean is lower than a minute a manner. Flip left and the well-known Brighton Pier beckons. Sealife is that manner too. Flip proper and also you get to King George’s terribly zany Royal Pavilion and to the BA i360 Statement Tower which supplies a surprising chicken’s eye view of town and past. Searching for garments, antiques and jewelry is on the market within the slim, winding cobbled streets of The North Laines. The Lanes (sounds related however fairly completely different) have loads of eating places, cafes, bistros – you identify the eatery they’ve it. Some are the type of artistic quirky you’ll solely discover on this superb metropolis.

Getting there

When you’re travelling from London, merely hop on to a prepare from both London Bridge, London Victoria or Clapham Junction. Journey occasions fluctuate however can take as little as an hour. From Brighton station it’s a 15-minute stroll. If you’re driving, get to the lodge and the workers will furnish you with loads of details about parking.

Recommended Articles